Strategic Anatomy of “Focus on The User”. and Google.

Sherryl Sandburg Posts on Facebook searchengine land’s article on Focus On The User

It opens a simple looking site with intended focus on User, blurring rest of characters. It says

“How much better would social search be if Google surfaced results from all across the web? The results speak for themselves. We created a tool that uses Google’s own relevance measure—the ranking of their organic search results—to determine what social content should appear in the areas where google+ results are now hard coded ..”

All of the information in this demo comes from Google itself, and all of the ranking decisions are made by Google’s own algorithms. No other services or APIs are accessed.

With a snapshot of how google search is looking currently vs how the new script is going to change the way google results look.

This comes with Examples,demonstration video hosted on youtube recorded while using google chrome no cross advertisement except when he searches for facebook to show the relevance , FAQs seems to have ulterior motive of explaining

1. How this tool works in general (to eliminate legal headaches  they clarified use of only google information and no other source/API) 
2. Where New Search Results Appear
3. Source of Images in new applet , Why they are not displayed in native search result though Google is providing provision for the site owners to customise and why only google plus profiles come with pictures and how linkedin and other social network profiles are sensored.
4. What if it does not work

 

Video explains all the caveats, how to make it work and re emphasise what is told in faqs.

With this video it is evident that the social media guys never want to bump into search domain but not liking the google intervention and prevention of their content only partly  represented despite content owners efforts to make their content appear  in the form they wish to display.

It also explains and convinces us, or atleast tries how monopolistic google is when it comes to promoting their services even in so called organic search and preventing other networks from using the medium.

It also pokes Google’s inability to weigh Social search in a socially significant way.

If you want to see this as just a java script or bookmarklet, you are grossly mistaken, Its just is a needle ready to punch on google’s vital organs slowly but significantly in coming few days.

I loved this more because of the opportunity and technical abilities these guys used to build a tool to flatten an emporer. Smart strategic coordination with timely release .

Last report reads, Google is in Intensive Care unit, waiting for next doctor to come, who is on rounds in the Mountain View, California.

Not Surprisingly , Name of the folder carrying the script is “Don’t  Be Evil” rings a bell ?

“Don’t be evil” is the informal corporate motto (or slogan) of Google, originally suggested by Google employees Paul Buchheit and Amit Patel at a meeting. — Wikipedia

Which Gadgets are you planning to buy in Y2012 http://ping.fm/g2T72

Which #Gadget are you planning to buy in Y2012 http://ping.fm/vTLcS

Apple Leadership Succession

If you think Apple is in leadership crisis because of Steve’s passing, you are grossly mistaken!

I am not denying the fact that he is Charishmatic, Intelligent,Forward looking but his team is not going to let you down in the years to come.

While reading the stockmarket analysis from various sources and reports of paranoidal analysts on how to sell before its too late and crap like, I still suggest you to hold the stock/ buy as much stock as you can when the market is still foolishly or should I say goatishly follows the herd.

Its going to increase and stabilise in the near future regardless of fluctuations you might see in the shortrun.

I must say, Steve jobs saved the company again by existing at the right time, because of all he never wanted his successor to be an accidental leader but a chosen one. meaning Steve,Apple and the Board had complete confidence on Tim Cook. He successfully exectuted and demonstrated his abilities in the past by optimising ops, and he will continue to do so.

There is certainly a difference between a hardcore Enterpreneur who wants to make his organisation stand out and stand on the top and an employee, but I strongly believe the difference has been substantially neutralised not to make you feel a hitch in successful organisations in this case “Apple”.

I Don’t think so Apple is only producing wonderful applications by chosing manufacturers and machines carefully, Its a company and Companies work for a common goal , united. This is what Apple is going to prove to you in the long run.

We saw many examplary CEOs, Entrepreneurs giving the world sustainable organisations that are larger than their lives. For example IBM did not die after Watson’s demise it just continued its tradition successully.

If your question/worry  is about succession post super star CEOs, Steve Jobs is not the only one, and Supe Star CEOs don’t just accumulate all the credit and leave, their success is in building their organisation and making every employee feel the need to work as one. I am sure who ever you think is your Super Star successfully accomplished that task first and more than any other externally visible marketing speech.

Apple is going to do just that, with lot of confidence and passion like it always had, I am not talking like a biased apple user, but outsider who loved observing the companies and how they perform, why perform.

So next time you hear some one saying “Sell your Apple stock”, 1. Either he wants to make use of the fluctuations 2. He is really clueless about market dynamics.

http://www.marketwatch.com/investing/stock/aapl/charts

http://techcrunch.com/2011/10/19/apple-laughing-stock/

But,

Steve Jobs Presents to the Cupertino City Council Last Public Appearance 

I want you to watch this, not only because its the last public video available of an amazing person, but for you to know how passionately he spoke, his ideals, not forgetting the details no where in the talk amidst fans (council claims in the beginning of the video) his authority and repeated use of “We”.

Steve jobs obviously looks very weak, and appears not as his usual self we saw earlier, he explains how his new design is going to impact with numbers.

What caught my attention, and knowing the fact that he is no more, is “But,” he quickly skips to continue his speach which sounded to me as though he knew what was coming.

He said how brilliant the design is, how students and architectects, will come to see the office as the best offices in the world , followed by a “But,” (in my words: I will not be there to see that) and quickly returns to the answer.

wondering how a man can sell his passion so brilliantly knowing what is coming is “Death”, still not loosing his vigour, and at the end he jokes about the polluting factory “I won’t cry if you throw them out”.

What a phenomenal hero, can we ever witness another steve jobs ? I doubt despite by optimism.

 

Steve Jobs

Nothing comes close to an Icon, I salute your power to change , I salute your ability to transform and dictate when it is required. More than that knowing it all has to end one day , you stood remarkably distinct the way you departed from Apple 1st time, when you returned it was a magic , Your Innovations and additions to the world make a difference for next century

 

We will miss you. Rest in Peace. Steve Jobs.

R tutorial on Twitter text mining #rstats (via Things I tend to forget)

Wonderful post

Update: An expanded version of this tutorial will appear in the new Elsevier book Practical Text Mining and Statistical Analysis for Non-structured Text Data Applications by Gary Miner et. al which is now available for pre-order from Amazon. In conjunction with the book, I have cleaned up the tutorial code and published it on github. Last month I presented this introduction to R at the Boston Predictive Analytics MeetUp on Twitter Sentiment. The … Read More

via Things I tend to forget

Join me in celebrating #opendns , as it turns 5! Too young, yet too good. http://ping.fm/0zH0E #simple #superb

Lion Eats the macbook without traces

Good News from Apple is the release of OSX lion while
for Mac book (White) aficionados its sad news because Mac book seems to have lost amidst Air,
Pro and the Lion without traces!

My Suspicion is that the lion killed the mac or is it the big boss ?

disclaimer :
Apple and Eaten Apple are the copy rights of  of Apple Inc
Lion is the Animal King from the Jungle Book, without copy right.

#Kanimozhi #facebook #3G http://ping.fm/bxiXz